Metropolitan was setting out on a new journey:
A fresh new brand identity and a big change in the way they do business.
The only way they were going to succeed was to have the people within Metropolitan on board.
A fresh new brand identity and a big change in the way they do business.
The only way they were going to succeed was to have the people within Metropolitan on board.
The idea:
Sport teaches us many things. Perseverance. Teamwork. How to pick yourself up. But those are the serious things.
With the new-found focus and renewed energy sweeping through Metropolitan, we were looking for a new type of attitude
– a “something else”. Mohammed Ali had it, Valentino Rossi has it, even Chad le Clos’s dad has it.
– a “something else”. Mohammed Ali had it, Valentino Rossi has it, even Chad le Clos’s dad has it.
And the people of Metropolitan have it.
What is game?
Game is guts. Grit. Street smarts. It’s having a little bit of hustle.
Game is when you know that impossible is simply something no one else has seen.
Maybe it’s the South African in us. The way we make a plan. The way we take on giants. And win.
Game is what sets us apart. Game is what makes us Metropolitan.
We’ve got game.
